If you’re really serious about franchising your business, you will have spent some time either reading about the process or talking to a consultant or a lawyer and will have some ideas about the process.

The lawyer will have spoken with you about franchise agreements, disclosure documents and probably about business structures and intellectual property protection including trademarking your brand. They may have also spoken about dispute resolution and franchisee termination.

The consultant will have discussed operations manuals and how to attract and sign up franchisees. They should also have spoken about training procedures, location selection criteria, franchisee selection and interview processes, marketing and training.

It’s likely too, that the fees involved are fairly steep; lawyers will want several thousand dollars for the key documents and more for the trademark process. Consultants will typically ask for $40,000+ or more for their time and expertise.

Then there’s the time to create all of the documents… hundreds of hours in fact, and all of this delays the objective which is to expand your business.

There is a better way, and with over 16 years of experience in assisting businesses to franchise their concept and a further 14 years involved in the franchise sector, Enterprise 21 has developed a very comprehensive suite of important documents unsee elsewhere in the Franchise sector: A complete set of document templates that will assist you in taking your business to market, selecting franchisees and saving you thousands of dollars.

The key legal documents and the operations manual are certainly crucial however in order to recruit franchisees for your system you need to know how to market the opportunity and how to select the right people as franchisees. Selecting the right location and the right franchisee are both vital to the ongoing success of your business yet this is far too often overlooked with disastrous consequences. One or two poor choices early in your system’s development cause irreparable damage.

That’s why the Enterprise 21 Document Suite includes a range of vital documents most other people either pay lip service to or ignore completely. You will still need to have a lawyer to create the franchise agreement and disclosure document. Yes, we can assist with their outlines if required, and we will also introduce you to experienced lawyers who will discount their fees to our clients because of the volume of work we refer to them.

Imagine how much easier it will be for you to have all of the documents included in the “Enterprise 21 Document Suite” to help you launch and recruit programmes quickly and easily…Consider again that most consultants would charge you up to and above $40,000+ for a fraction of these documents and you would have to spend valuable time and money to perfect the recruitment process yourself.

Seminar Selling: 

Selling various types of franchises through a seminar selling system can be extremely effective; 134 franchises were sold for a bookkeeping franchise system over a twenty four-month period. The selling price also increased over 60% during this time.  There is a formula to selling via seminars that have been developed and refined over many years. Colin will assist in setting up and marketing the seminar as well as being the Franchise Guru and guest speaker. 

If you’re at all serious about franchising your business, you need to act now and book an obligation-free conversation with Colin S L Mackie. We’ll discuss payment options when we speak so call now on +61 7 5641 2260 or 0435 795 553 if it’s after hours.

Alternatively you can complete the Contact form and we’ll be in touch on the next working day.

Here’s what you get in the Enterprise 21 Document Suite

  1. Legal Documentation
    • Franchise Agreement*
    • Disclosure Document*
    • Trade Practices Regulations 1998
  2. Policy and Administration Documents
    • Operations Manual Template
  3. Marketing Templates
    • Radio and Newspaper Scripts
    • Other Marketing Methods
  4. Selection Procedure Documentation
    • Franchisee Selection Procedures
    • Lead Handling
    • Lead Form
    • Lead Database Template
    • Lead Phone Script
    • Lead Generation and Information Seminar
    • Information seminar – set up requirements
    • Initial information and invitation email and post pack
    • Keeping in contact and follow up email packs
    • Steps to hold an information seminar
    • Basic PowerPoint Presentation
    • Seminar Registration Forms
    • Business Overview Document
    • Franchisee Steps to Purchase and Call to Action Documentation
    • Additional Seminar Handouts
    • Seminar Costing
    • First Interview Procedures
    • Interview Pack Requirements
    • Confidentiality and Restraint of Trade Agreement
    • Expression of Interest and Deposit Form
    • Franchisee Application Questionnaire
    • Letter to the Solicitor
    • List of Solicitors
    • Personality Profile (1)
    • Personality Profile (2)
    • Training Information
    • Interview Evaluation
    • Progress Report
    • Territory Map and Demographic Advice
    • Directors Interview Procedures
    • Director Interview Information and Questions
    • Signing Legal Documentation Checklist
    • Second Interview Procedures
    • Prospect Representations Questionnaire
    • Application of Business Registration Advice
    • Cessation of Business Name Advice
    • Pre-Training and Business Set-up Manual
    • Training Kit Authorisation
  5. Completion of Franchisee Sale
    • Returned by Franchisee
    • Franchisee Contact Form
  6. Store Fit-Out Manual Template
  7. Pre-Training Manual